Design Your Journey to Connection, Beauty and Culture

The Loaded Trunk: A Travel and Lifestyle

Inspiration for a Life Well Lived

I'm Jonna

welcome!

I specialize in crafting unforgettable experiences that unlock the magic of travel through the art of design, culture and connection. 

My mission is to help you discover and design experiences that elevate your life, enrich your world view and introduce you to the extraordinary – whether through traveling to hidden gems, uncovering artistic inspiration or immersing yourself in the beauty of design.

I’m here to guide you in curating the life you’ve always dreamed of – one that’s filled with beauty, depth and rich connections.

an adventurous traveler, designer and lifestyle curator

learn more

After years of traveling, designing and collaborating with incredible creatives worldwide, I’ve learned that


 


 These moments spark creativity, fuel personal growth, and leave lasting memories.

the most transformative experiences come from stepping outside our comfort zones and immersing ourselves in new cultures.

After years of traveling, designing and collaborating with incredible creatives worldwide, I’ve learned that



 


 These moments spark creativity, fuel personal growth, and leave lasting memories.

Now, I invite you to join me on a journey of discovery — 

and expanding your worldview

exploring vibrant destinations,

unlocking creative potential,

as we redefine what it means to live fully.

The Solution: 

Traveling is so much more than just visiting a place — it's about connecting deeply with every experience, every person and every detail. Let me show you the key principles that have transformed my journey and can do the same for you:

Redesign Your Travel and Lifestyle Experience

EXPERIENCE

Become the artist to design your own story.

Find inspiration in the wild beauty of nature. Let the breathtaking landscapes fuel your sense of wonder.

Meet the creators and artisans who bring the world to life. Immerse yourself in the crafts and traditions of the world’s most talented individuals.

Every bite is an adventure. Learn to savor each moment, each dish and discover the stories behind the recipes.

The deeper you go, the more you will grow. Let’s dive into the rich textures of cultures that shape our lives.

Inspiration and insights from the greatest designs across the globe.

Whether it’s diving into design, exploring hidden cultures or meeting people who will change your perspective, this is your invitation to live adventurously. Together, we’ll fuel your creativity, spark connection and redefine what it means to live well.

Discover journeys curated for women who seek meaning, beauty and depth in their lives. 

A Life Well Traveled

"Jonna has a way of weaving people and experiences together to create a beautiful tapestry of memories through travel and friendship."

"As a leader, Jonna is warm, gracious and has incredible attention to detail, sourcing the best food, restaurants, shopping, artisans, and accommodations. She put together a most amazing week in Oaxaca for our group, truly taking curated travel to the next level."

suellen w.

"A holiday with The Loaded Trunk is a bucket list must do!"

"Spending six full days in Oaxaca, Mexico, Jonna curated outings that met every desire. The trip was a mash-up of culture, food, artisans and shopping! Visiting local artisans and learning the history of their crafts was a genuinely unique experience. Weavers, candle makers and chefs shared their stories and generational traditions with us. But perhaps the highlight of the visit was the cooking class with Alfonso and his parents. Now I can prepare the wonderful food of Oaxaca in my own home! Her connections with local guides and drivers added to our fully immersive adventure. Where to next, Jonna?"

Carrie G.

"This wasn’t just a trip, it was a meaningful cultural exchange, curated with heart."

"Jonna led an unforgettable journey through Oaxaca, Mexico… one rich in history, culture, and flavor. From day one, she immersed us in the vibrant spirit of the region, introducing us to passionate local artisans who welcomed us into their world. We learned the art of weaving, candlestick making, traditional market shopping, and of course, savored the diverse and delicious Oaxacan cuisine. Each person we met had an inspiring story to tell, and it was clear that Jonna had built deep, genuine connections in the community. This wasn’t just a trip, it was a meaningful cultural exchange, curated with heart."

Juliet W.

"Everything was meticulously organized with a bit of everything: culture, history, food and of course, shopping!!"

"What an amazing trip to Oaxaca. Everything was meticulously organized with a bit of everything: culture, history, food and of course, shopping!! I would definitely go on another trip with The Loaded Trunk!"

lily l.

Choose your adventure...

browse recipes from around the world

travel with us

explore destinations

Ready to Live Your Life More Fully?